Monday, November 08, 2010

Two of my worlds collide ...

This blog is usually about Israel. But sometimes it's about other things, and often that "other" is somehow connected to Apple.

Well it just so happens that today this blog will be about both. I saw links to this article on a bunch of sites, Gizmodo might have been the first.

It talks about how the technology behind Microsoft's new motion controller, Kinect, was originally offered to Apple. The CEO of the Israeli company that created the technology had several meetings with Apple, but anyone who follows Apple closely and is also familiar with Israeli culture knows that the two are simply incompatible.
Yet the initial meetings hadn’t gone so well. Obsessed with secrecy, Apple had already asked Beracha to sign a stack of crippling legal agreements and NDAs.

He shook his head. Why didn’t he want to do a deal with Apple? No need. The technology was hot. He could sell it to anyone.
“Apple is a pain in the ass,” he said, smiling.
Read the whole thing.

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